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Doug Rothwell is CEO of Business Leaders for Michigan. Rothwell joins Michigan State University President Lou Anna Simon and Spartans Athletic Director Mark Hollis for a discussion on BLM and its mission. The group is composed of the chairpersons, chief executives or most senior executives of the state’s largest job providers and universities.

“We’re a refreshingly fact-based organization,” says Rothwell. “We’re working to identify what the world needs that Michigan is good at, or maybe even better at than a lot of places.

“Our goal is to align our work, focus and natural resource base so good things can happen for Michigan.”

Through its Michigan Turnaround Plan, BLM is dedicated to making Michigan a Top Ten state for job, economic and personal income growth.

“One thing we’ve learned is that there’s no silver bullet for fixing Michigan’s problems,” Rothwell says. “We have to work on creating jobs that are based on assets that we have in our state that we can be good at.”

Rothwell says BLM takes pride in its name being Business Leaders FOR Michigan.

“We look first at what Michigan needs first to create jobs and grow the economy for people,” he says. And we think Michigan has a bright future.

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